Owen Raun talks with Mike Ferree about his experience as a buyer and seller of mortgage leads. He also tells of the founding of Leadcritic.com and the precursor to it – MoreInsite.com. Mike is truly interested in the advancement of our industry and the sharing of best practices both between lenders and between lead providers.
Owen Raun with Online Mortgage Podcast and Bill Rice with Kaledico speak with Jay Weintraub, the founder of the upcoming Leadscon conference in Las Vegas. Jay gives us his perspective on what challenges lead buyers and sellers are currently facing. He also gives us the an overview of the conference and how people in our Industry will benefit from Leadscon. Should be a great conference.
Payam is one of the originators of internet based lead generation.
Starting with Autoweb in 1994, then moving to a Webvan model for dry
cleaning and back to lead generation with Reply, he has experienced a
great deal which he shares with us on this podcast. He explains Reply's
lead marketplace and lead exchange model and how leads enter and exit
these systems. Although relatively new to the mortgage generation
business Reply handles Auto, Special Financing and Real Estate leads
currently and looks to expand across more categories.
Owen Raun with Onlinemortgageblog.com interviews Dan Green, author/founder of www.themortgagereports.com, www.bringtheblog.com and loan officer with Mobium Mortgage. Although hard to determine, Dan’s blog is probably the largest, most successful consumer facing mortgage blog in the bloggesphere. Dan discusses how he came to create www.themortgagereport.com, its function and how he uses it to interact with his clients. He also tells us about www.bingtheblog.com which is a blogging service that other loan officers can benefit from. Dan has been into mortgage blogging since Jan 2005 and has a lot of great blogging and industry information to share. I’ll apologize a bit for the quality of the audio – we get off to a rough start but “content is king”
Once you get 3 or more people telling you how excited they are about something new I have to try it out. Twitter is just that “something new”. On this podcast Bill Rice gives us the who, what, when, where and why on using Twitter. Follow us on Twitter! Bill also summaries Sales Twit which is an “add-on” to Twitter and a skinny version of a lead management system. Also, Bill will be Co-Hosting future podcasts here with me. If you would like to be a guest or know someone who would be a good guest – or a vendor or product you would like us to host on the podcast let me know. Thanks.